This social media management course is designed for marketing professionals and business owners who wish to setup and manage their social media accounts, namely Facebook, Instagram, and Linkedin. You will learn the proper management techniques for social media accounts including response, PR and crisis management. With the right social strategy and professional replies, you will be able to elevate your brand image.
In this video recording of our 2-day Social Media Management course, you will learn how to identify the most suitable social media platform/s based on your business objectives. You will learn to use various online tools to monitor your social media metrics and measure the effectiveness of these platforms.
Day 1: Social Media Strategy
Day 2: Social Media Management
✓ Set up key social media accounts based on business needs.
✓ Track user trends and research in social media.
✓ Use tools to monitor social media accounts.
✓ Respond to user feedback in social media accounts.
✓ Using key metrics native to each social media account to measure performance
"I have attended digital courses conducted by Emarsity which comprise 5 modules. The majority of the trainers are excellent, especially Christopher Minjoot. He is extremely patient and knowledgeable, able to help me with all of my queries. Emarsity is definitely a good training school for everyone, thank you Emarsity!"
- Maggie Lim, May 2022
"I like to compliment this course program. It shows participants how to have a credible presence on the Internet… professionally. The course content is a bible with all the questions and answers that a newcomer to social media commerce will need. To me, Mr Chris Minjoot is a guru in his field. I would not hesitate to recommend people to Emarsity! I may eventually introduce my “paper quilling craft” to the Internet!"
- Boh Tuang Meng, Mar 2022
This course is accreditated under the Singapore Workforce Skills Qualification system.
The Singapore Workforce Skills Qualifications (WSQ) is a national credential system that trains, develops, assesses and certifies skills and competencies for the workforce.
WSQ training programmes are based on skills and competencies validated by employers, unions and professional bodies, ensuring existing and emerging skills and competencies in demand are used to inform training and development.
Chris Minjoot is a senior marketing and communications professional with over 28 years’ experience as an in-house practitioner and as a consultant servicing clients from a wide range of industries. He possesses the unique combination of strategic, creative, technical, and writing skills critical for today’s integrated marketing needs.
A communications graduate, he was part of the team responsible for branding MindChamps (conceptualised its name) and establishing it as the #1 premium preschool in Singapore. His passion for education has led him to develop curricula and lecture on a wide range of marketing subjects including copywriting, content marketing, and social media. He possesses the WSQ Advanced Certificate in Learning & Performance (ACLP).